Leadership Team – Bare Essentials Marketing > Brianne Baird


Brianne Baird Headshot

Program Director & Internet Marketing Specialist

Brianne’s many years of experience in a handful of diverse industries, including medical and entertainment, have equipped her with advanced marketing skills for products, services and events. She has worked in the video game industry, where she collaborated with large retailers such as Target, Best Buy and GameStop on new game titles; she has also worked for the Texas Medical Association with companies such as BlueCross BlueShield regarding marketing, advertising and conference opportunities.

 

As a result of personally interacting on social networks since 2004 and seeing the impact of social media marketing in her professional work, she decided to focus her career on helping businesses increase their visibility by implementing social media and other online tools. In a world of rapidly changing technologies, she realizes the importance of staying on top of industry changes and is eager to introduce new tools and techniques to her clients as they become available.

 

Brianne is a proud graduate of the W.P. Carey School of Business at Arizona State University (Go Devils!) and volunteers her marketing and event management knowledge to extend the reach of ASU Alumni efforts across the country. She is an avid traveler, having participated in a European business seminar for a month in Western Europe during college and after recently returning from a 6 month stay in Helsinki, Finland for a once-in-a-lifetime experience with her husband’s company. Also, she has written two blogs, maintains many social media presences and is currently intrigued by the many possibilities of location-based marketing!